Welcome to our Fundamentals of Mobile App Design Online Short Course. This course is aimed to equip you with the tools to help you in your app journey from taking a simple idea and translating it into a tangible blueprint that you can then build. Apps are an expensive investment and it takes careful planning and strategy before you can start building or developing anything. We will also cover some of the technology options that you can consider but ultimately the heart of any app is the user experience and product offering. By the end of this course, you would have taken that app idea and translated it into something tangible that can be pitched to potential investors or to your business units.
You may have an app idea or are possibly looking at developing apps in your current business environment, but have no idea where to start. Whichever one it is, this course will give you an overview of the fundamentals that are required for taking an app idea that is in your head, and formally conceptualising it before you go ahead and make a massive development investment. The app journey is not a once-off cost, it is an investment and requires careful planning, structure, and market research. If you are a startup and looking for funding, you will also be equipped with the tools to take that app idea and translate it into something that you can present to potential investors.
0 | Orientation Module
1 | Developing an App Strategy
2 | Establishing a Minimal Viable Product (MVP) Offering
3 | App User Experience (UX): Part 1
4 | App Interface Design
5 | App Development Approaches
6 | Data Manipulation and Data Query Language
7 | Bringing it All Together
8 | Wrap up
With over 17 years of experience in the tech, digital marketing and mobile solutions space, Lynette Hundermark co-founded specialist mobile solutions consultancy Useful & Beautiful. With a passion for developing mobile products that are aligned to business goals, Lynette’s appetite for keeping abreast of the latest industry trends is fast establishing her as an expert tech commentator and opinion leader in Africa. She is also regarded as one of the top 30 most influential women in South Africa digital marketing. Lynette’s experience spans the retail, financial and entertainment sectors, where she has developed a myriad of different mobile solutions for the likes of bidorbuy, Hollard, Old Mutual and EyeWitness News.
This online short learning programme will be facilitated by an industry subject matter expert, who will share their experience and in-depth knowledge throughout the programme. Your Online Course Facilitator will contribute to Discussion Forums and provide you with in-depth feedback on all your assessments.